Blogging Tips: 6 SEO Optimization Techniques for Bloggers

Blogging Tips: 6 SEO Optimization Techniques for Bloggers 552 205 Delores Montgomery

1. Improve website speed.

Website speed will always be an important ranking component. To set yourself apart from the rest of the competition, you need to make your pages load a lot faster. If are running a WordPress blog, you can install a reliable caching plugin to improve your website speed.

2. Implement a content hierarchy.

Several bloggers are having a hard time managing their content, so they work with reputable SEO agencies in Malaysia to execute their content strategies. One of the aspects that require guidance is content hierarchy. Content hierarchy means building content in such a way that it becomes easier for website visitors to navigate around. This also shows search engines that your page is important and organized.

3. Install an SSL Certificate.

It is highly recommended to install an SSL certificate as soon as your blog is launched. Transitioning to SSL would make your web pages accessible on the more secured HTTPs. Take note that Google prefers websites with SSL over those platforms that don’t.

4. Target the strong, relevant keywords.

Keyword research is a crucial aspect of search engine optimization. You need to know the right keywords to utilize on your campaigns. By targeting the strongest keywords, you would be able to help search engines understand what your web content is all about. The best tip? Focus on a single keyword every article.

5. Use your main keyword on your subheadings and titles.

Your Google ranking can be determined by how you put keywords on your blog articles, most especially on your title tag and subheadings. It is highly recommended to use your main keyword on these important parts. If possible, you can use different variations of that main keyword.

6. Use long-tail keywords.

When we say long-tail keywords, we say 3 or 4 phrase keywords which are unique to what you are selling. These kinds of keywords are easy to rank for because they have very little competition. Learn how to use these keywords on your content, subheadings and description.

7 SEO Copywriting Tips For Newbies

7 SEO Copywriting Tips For Newbies 516 193 Delores Montgomery

1. Use strong, relevant keywords in your headings.

If you are looking for an SEO marketing agency in Malaysia, settle with qualified people who can help you with keywords. Using the right keywords is one of the most important tasks in SEO copywriting.

2. Improve all your meta descriptions.

Base your meta description on the introduction at the start of your article. After the header, you need to communicate to your readers the topics you will cover on the post. According to Yoast, a meta description is considered as a snippet of around 155 characters. It summarizes your entire content.

3. See to it that your slugs and headlines reflect your post.

Take your time in writing your headline. Moreover, your keywords must be included in your slug. The slug is a text within the URL that helps search engine optimization. This doesn’t need to be exactly the same as the headline.

4. Include many outbound links.

Make sure that your links come from authoritative websites. By doing so, search engines are informed that you are providing reliable, valuable resources to readers.

5. Include a strong focus keyword.

Include your focus keyword on your copy’s first paragraph for effective results.

6. Your blog articles must be over 300 words.

This word count is the recommended minimum for Google and other search engines. If oyu want, you can also write longer copy.

7. Use visually appealing images on your posts.

Images can break up a boring wall of text. This can integrate excitement, and make readers more interested in your post. You can either hire your own photographer, or get free images from reputable platforms like Shutterstock and Pixabay.